Coral Reef, Inc. will serve as a bridge between Japanese pop culture and the world.

INTRODUCTION

Our aim is to create a win-win relationship among business producers by nurturing respect through diversity and providing active work environments for “content in-dustry”.

Visual industry has grown rapidly in the past few years with the expansion of over-seas and online markets such as Amazon and Netflix. We offer financial and market-ing related services of managing production committees, content productions, ad-vertisements, and content sales through rich collaboration with content creators (producers, directors, and screenwriters).

MARKET TREND

Japanese content is already highly regarded worldwide and shows further potential to flourish in foreign markets.

“Content industry” is an umbrella term regarding companies producing and provid-ing mass media and media data (film and animation, music, games, books, and datathereof). Japanese content is already highly regarded worldwide and shows further potential to flourish in foreign markets. With Japanese government support and buoyed by the expansion of online markets through Amazon and Netflix, the Japa-nese content industry has grown rapidly in the past few years. The Japanese con-tent industry was worth 13 trillion yen in 2010. However, this figure is expected to reach 20 billion yen and triple in overseas markets by 2020. Indications show that the content industry will become one of the top 5 exports in Japan. Furthermore, it isprojected to reach 30 trillion yen (equivalent of 5% of the GDP) in 2025. The contentindustry also has a large-scale economic ripple effect on other markets. (e.g.: an-nual sales of Pokémon merchandise are 3 trillion yen) The Japanese government’s commitment to the growth of this industry is reflected in this year’s total funds reaching 69.3 billion yen. The funds were accumulated from Japanese government ministries and agencies including Ministry of Public Management, Agency for Cul-tural Affairs, and Cool Japan Fund Inc. operated under the Ministry of Economy.

SERVICE

Video production services

Produce films, dramas, and animations

We form consortiums with several production companies to develop high-potential projects into films, dramas, and animations. These projects will be realized quickly while maintaining top quality through our services so that many products will be of-fered to the world.

Consolidate visual content rights

On top of our in-house visual content, we participate in production committees of other popular works in order to promote efficient distribution. We also consolidate visual content rights by acquiring the business operation rights of completed works.

Organize and oversee operations of visual content production committees

We manage investments through administrative companies and each production committee. We set up investment vehicles and management operations for each project separately.

Business solution service

Overseas sales of visual content and promote distribution for net-based subscrip-tion

We expand investments by promoting secondary use of acquired works in overseas markets. We actively collaborate with net subscription businesses to generate a di-rect response and spread out our consolidated content.

Management on collection and distribution from visual content income

We manage the sales income from the content from which rights are consolidated, and distribute this income to the investors and the rights holders. We maximize the content assets by expanding income.